Wednesday, December 18, 2019

Mcdonald s The International Market Essay - 1567 Words

Nowadays, we can see that there are so many companies that have grown globally and being so successful in the international market. What makes most of the companies can be as successful as today was not just only because of their products’ reputation, but also about how can those companies develop themselves by internationalized the companies in the international market. One example of a successful company that we can use in this case is McDonald’s, which people can find this fast food company around the world. Founded in 1940 by Richard and Maurice McDonald, this company recently has more than 30,000 stores that can be found in more than 118 countries (James, 2009). The simple idea of using â€Å"fast-food serving system† as McDonald’s priority made this company developed widely. As a fact, McDonald’s idea was also solved the problem of preventing people to wait for a long time while waiting for their food in California, where McDonald’s fir stly opened (Success Story, 2016). Yet, all those successful things that McDonald’s has recently will be possible without doing any effort to globalize itself in the wider and global market. There are also some risks that McDonald’s has to take in order to be as successful as today. Thus, this essay will explain about how McDonald’s internationalizes itself and what are the factors that make McDonald’s globalizes internationally. First of all, before explaining about how McDonald’s internationalizes itself, this essay will explain what doesShow MoreRelatedMcdonalds Expands Of Vietnam : Mcdonalds Essay1221 Words   |  5 PagesRunning head: MCDONALDS EXPANDS TO VIETNAM 1 MCDONALDS EXPANDS TO VIETNAM 6 McDonalds Expands to Vietnam Hieu Le Columbia Southern University Contents Expansion Planning 3 International Business Expansion 3 Regional Trade Agreement 4 Affordable Foreign Taxes 4 Financial and Technological Supports 4 Labor Hiring Methods 5 Advertising Strategies 5 StrategicRead MoreImpact Of Globalization On Modern Profit Making Environment Essay833 Words   |  4 PagesLuthans, Doh, (2015) is a firm that has operations in more than one country and engages in foreign direct investment (FDI). MNCs have generated wealth for several â€Å"small† places around the world. Moreover, MNCs can use capital procured in other markets for additional advertising and expansion. 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